Montréal,

We are:

Accenture Song accelerates growth and value for our clients through sustained customer relevance. Our capabilities span ideation to execution: growth, product and experience design; technology and experience platforms; creative, media and marketing strategy; and campaign, content and channel orchestration. With strong client relationships and deep industry expertise, we help our clients operate at the speed of life through the unlimited potential of imagination, technology and intelligence. Visit us at: www.accenture.com/song

The Work:

There will never be a typical day at Accenture Song, but that’s why people love it here. The opportunities to make a difference while working on exciting client initiatives are limitless in this ever-changing space. Here’s a snapshot of your responsibilities:

+ Contribute to the holistic cross-channel media strategy across integrated accounts where Accenture is actively managing a clients paid media budget. This may include;

+ Contributing to the creation of an overall media strategy and media mix across tasks and channels

+ Defining optimal rollout plans and GTM strategies

+ Integrating with cross functional internal teams including creative, brand and digital teams

+ Contributing to the relationship with inter-agency teams

+ Conducting audience and media research

+ Leading a team to shepherd work from strategy through to delivery teams

+ Partnering with media and ad technology vendors

+ Optimizing campaigns for business outcomes through the funnel

+ Collaborating on creating learning plans with intelligence teams

+ Collaborating with a team of media planners and traders, responsible for developing integrated, cross-channel media plans and campaign execution

+ Establish media objectives and strategies for cross channel advertising campaigns

+ Develop and present comprehensive media plans to internal stakeholders and clients.

+ Perform assessments and develop roadmaps to help clients establish and achieve their paid media objectives

+ Actively help to develop and grow Accenture’s media practice by contributing to POVs and exchanging knowledge with colleagues

+ Keep in front of industry and paid media trends and developments by conducting research, engaging in training and attending industry events

Basic Qualifications:

+ Minimum of 3 years of experience in media agency, or media roles in-house or within integrated agency

+ Minimum of 2 years of experience in comms/media strategy, digital media planning or cross-channel planning role

+ Bachelor's degree or equivalent (minimum 12 years) work experience

Bonus Points if:

+ Bilingual French and English speaking is an asset

+ Understands all elements of the media planning cycle, and experience planning for full funnel accounts

+ A passion and track record of creating integrated, impactful and breakthrough work

+ Strong understanding of the how paid, owned and earned channels work together to create a breakthrough campaigns

+ Experience with media planning and forecasting across an entire media program

+ Strong project management skills and ability to manage multiple responsibilities in a fast-paced environment

+ Passionate about media and future trends in the industry

+ Experience with large client-facing projects, ideally in agency, consulting or other business-related services

+ Experience managing several team members, vendors and client relationships

+ Experience working with media planning tools e.g. Commspoint, simmons etc

+ Understanding of MMM, MTA and methodologies to validate the long and short term impact of marketing spend

+ Experience with audience and media budget sizing, and defining client media mix

+ Examples of award-winning work

Montréal,

Accenture is a global management consulting, technology services and outsourcing company. Combining unparalleled experience, comprehensive capabilities across all industries and business functions, and extensive research on the world’s most successful companies, Accenture collaborates with its clients to help them become high-performance businesses and governments.

Working with Accenture in the United States,  you can join ranks with more than 211,000 people in 120 countries and work with clients in nearly every major industry worldwide, including 96 of the Fortune Global 100, more than three-quarters of the Fortune Global 500 and government agencies around the world. Accenture’s people build careers in different areas of business, specifically Consulting, Technology and Outsourcing, as well as within our internal corporate functions.

With the breadth of talent our people have, they not only build strong careers, they offer their talents and skills to help clients and communities around the world.

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