Reading, Pennsylvania

Marketing Campaign Manager - Remote Options Available (**Job Number:** 2203141 )

**Position Summary:**

The Marketing Campaign Manager is responsible for managing the success of a variety of marketing communications projects so that goals are accomplished on schedule, within budget, and with quality results.

Types of projects may include creating and launching new content across key marketing channels (such as email, social, print, web, video, events), sales and marketing collateral, and other forms of internal (associate) and external (customer) communications. This role ensures that all deliverables are on brand.

This role builds relationships and works closely with internal subject matter experts within Marketing, the business at large (such as departments/teams within Leasing, Commercial Rental and Used Trucks), marketing/advertising vendors, and customers (when applicable).

Some typical duties and responsibilities may include:

* Lead and manage strategic marketing communications projects

* Creative/content development – prepare creative briefs, work together with Creative team, provide feedback on deliverables

* Campaign planning – identify business/sales goals, target audiences, and marketing goals/strategies/tactics

* Collaborate with cross-functional teams and lead effective meetings

* Facilitate projects with marketing/advertising vendors and ensure deliverables are on schedule and within budget

* Present project updates and deliverables to various audiences as needed

* Perform other projects and tasks as assigned

**Major Responsibilities:**

* Lead and manage strategic marketing initiatives and projects.

* Collaborate with cross-functional teams to define project scope, deliverables, timeline, and budgets – and guide a variety of simultaneous projects through to completion.

* Facilitate projects with external vendors and agencies and ensure deliverables are on time and within budget.

* Create and maintain information and documents respective to specific projects managed under this role

* Lead effective cross functional meetings related to the project

* Present project topic and updates to various audiences as needed for the project

* Other projects as assigned by the Director


* 5 years marketing experience or equivalent combination of marketing and IT experience

* Bachelor's degree required, Master’s degree preferred

* Requires excellent written and verbal communications

* Ability to effectively work on multiple projects under tight deadlines, maintaining productivity and cost effectiveness through project completion

* Ability to work collaboratively in a cross-functional teams including customers, subject matter experts, IT and vendors

* Strong project management skills required

* Strong organizational skills and keen attention to detail

* Strong computer skills – Microsoft PowerPoint, Word, and Excel; Adobe Acrobat

* Experience with web marketing tactics and strategies.

* Regular, predictable, full attendance is an essential function of the job

* Willingness to travel as necessary, work the required schedule, work at the specific location required, complete Penske employment application, submit to a background investigation (to include past employment, education, and criminal history) and drug screening are required.

**Physical Requirements:**

-The physical and mental demands described here are representative of those that must be met by an associate to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

-The associate will be required to: read; communicate verbally and/or in written form; remember and analyze certain information; and remember and understand certain instructions or guidelines.

-While performing the duties of this job, the associate may be required to stand, walk, and sit. The associate is frequently required to use hands to touch, handle, and feel, and to reach with hands and arms. The associate must be able to occasionally lift and/or move up to 25lbs/12kg.

-Specific vision abilities required by this job include close vision, distance vision, peripheral vision, depth perception and the ability to adjust focus.

Penske is an Equal Opportunity Employer.

**About Penske Truck Leasing**

Penske Truck Leasing Co., L.P., headquartered in Reading, Pennsylvania, is a partnership of Penske Corporation, Penske Automotive Group, and Mitsui & Co., Ltd. A leading global transportation services provider, Penske operates more than 260,000 vehicles, employs more than 29,000 people, and serves customers from more than 1,000 locations in North America, South America, Europe, Australia, and Asia. Product lines include full-service truck leasing, contract maintenance, commercial and consumer truck rentals, used truck sales, transportation and warehousing management and supply chain management solutions. Visit to learn more.

**Work Locations** :

100 Gundy Drive

100 Gundy Drive

Reading, PA 19607

**Primary Location** : United States-Pennsylvania-Reading

**Job** : Marketing

**Penske Oracle Job (US & CA only do not edit):** : PTL.Campaign Manager

**Req ID:** 2203141

Reading, Pennsylvania

Penske Truck Leasing 

Penske Truck Leasing is a Penske Transportation Solutions company headquartered in Reading, Pennsylvania. A leading global transportation services provider, Penske Truck Leasing operates more than 350,000 vehicles and serves customers from more than 1,300 locations in North America, South America, Europe, Australia and Asia. Product lines include full-service truck leasing, contract maintenance, commercial and consumer truck rentals, used truck sales, transportation and warehousing management and supply chain management solutions. Visit to learn more.

About Us

Penske is great place to launch or continue your career. We are a dynamic growth company with a 50-plus year history of success that is built upon a foundation of taking great care of our customers, a dedication to excellence in all we do every day and tapping innovative ideas from our associates to drive success for our customers and our own businesses.


Penske offers a wide variety of transportation products and services ranging from full-service truck leasing and fleet maintenance, truck rental, used truck sales, and global supply chain and logistics solutions. Visit for more details.


Our company makes headlines regularly around the globe. Keep up with the latest news and information from Penske by visiting our newsroom.


Here, we support our country’s servicemen and women by offering a military discount on truck rentals at more than 2,400 convenient locations. But, it doesn’t stop there. We realize America’s veterans possess the unique skills and strong work ethic that lead to success. That’s why we make it our mission to hire thousands of veterans for the amazing career opportunities we offer. Consider a career with us. We’re always looking for veterans, like you, to join our team in a variety of roles, including as diesel technicians where you’ll use today’s cutting-edge technologies to take care of our customers – from individual consumers to some of the world’s leading companies. That’s not all. You could also join our team as a professional truck driver, fleet maintenance supervisor, operations management, as well as in logistics and supply chain operations. We’re proud of our commitment to hiring veterans and active Guard and Reserve personnel and have received numerous awards for our support. 

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