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Digital Advertising Technology Analyst | Communication & Media Area

Italy, Rome Your challenges

Join Accenture’s Industry Center of Excellence (ICoE).

Focus on mastering the most innovative market technologies and solutions and use your talents to transform the way the world's largest companies do business. Shape architecture & processes and integrate them with the most advanced digital technologies.

Support leading Advertising players like Media, Telco companies and Digital Platforms to implement large Advertising transformation programs for increasing their competitiveness in the digital market.

Be part of our international team for Comms and Media and handle the following activities:

+ Drive digital Ad Serving configuration & integration

+ Handle tech solutioning, R&D and implementation activities

+ Cooperate with our clients, to keep good relationship and to continuously drive client growth from both business and technology side

+ Collaborate with our partners in designing the right solution for our clients

+ Shape Ad Tech architecture and support the integration and roll out phases.

+ Work as part of both remote and physical teams in delivering international projects for the Comms & Media industry with focus on the advertising business

+ Support sales and pre-sales activities leveraging a solid business and technology background on advertising market solutions (e.g. Ad tech, digital marketing, media planning and ad sales tools) as well as advertising processes.

Innovation follows a path which you will help design at Accenture. You'll help customers identify goals and achieve them by guiding them through a technological transformation. Find out how your skills can make a difference by making new application solutions into reality – just as our consultants are doing for the largest Italian Media companies and Telco Operators.

Why we would choose you? The challenges you face reflect your ambitions; this is your chance. To stand out and face them in the best way you have:

+ 1/3 years of experience in digital advertising landscape

+ Experience in Digital Ad Server management and configurations

+ Proficient end-to-end knowledge of digital ad serving processes

+ Deep knowledge about integration between ad servers and both back-end (e.g. e-commerce platforms) and front-end (e.g. e-commerce portals, websites) systems

+ Configured required technical products on the ad server

+ Confidence in providing guidance to the system integration team in the Design and Build activities while actively executes end-to-end testing and validates configurations

+ Mastered how programmatic advertising works and how ad serving solutions are integrated with the programmatic ecosystem (SSP, DSP)

+ Mastered audience targeting concepts and know how ad serving solutions are integrated with data management systems (e.g. DMP, CDP, etc.)

+ (Plus) Experience on Google Ad Manager 360, D&V360 and Google Ads

+ You speak and write English fluently

+ You love to share and learn different things

+ Every day is a new challenge for you and an opportunity to learn something new

Are you determined to face and beat off the challenges this role brings even if you don't have all the required qualifications? Apply and tell us how you can make a difference.

Unleash your talent and build your career with us. Visit our website and discover the FAQ section to better plan your application:

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Accenture is a global management consulting, technology services and outsourcing company. Combining unparalleled experience, comprehensive capabilities across all industries and business functions, and extensive research on the world’s most successful companies, Accenture collaborates with its clients to help them become high-performance businesses and governments.

Working with Accenture in the United States,  you can join ranks with more than 211,000 people in 120 countries and work with clients in nearly every major industry worldwide, including 96 of the Fortune Global 100, more than three-quarters of the Fortune Global 500 and government agencies around the world. Accenture’s people build careers in different areas of business, specifically Consulting, Technology and Outsourcing, as well as within our internal corporate functions.

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